Amstep Products

Jun 10, 2022

Amstep Products turned to RedMoxy for fresh website design that would retain its top rankings in SERP.

WHEN IT COMES TO TRUST, AMSTEP PLACED THEIRS IN REDMOXY – WEBSITE REDESIGN & DEVELOPMENT

Amstep Products, the leader in anti-slip safety treads and nosings since 1911, turned to RedMoxy for a fresh, user-friendly website design that would retain its hard-won keyword rankings in Google.

RedMoxy designed and developed a new website featuring custom photography and graphics, a smart form for capturing sample and quote requests, and a new approach to the product page layout and design. RedMoxy then successfully moved Amstep’s product catalog off of a subdomain, setting the site up for long-term SEO success. RedMoxy also came to Amstep with fresh ideas for new content to help boost SEO rankings, including new material-specific pages and case studies featuring Amstep products in action.

From reorganizing the navigation for a streamlined user experience, to developing dynamic content for easy internal linking from products to case studies, to organizing site trainings for the Amstep team, RedMoxy became a trusted partner with Amstep throughout the website redesign process.

Amstep’s new site launched in Q2 of 2021, so Amstep is just starting to see the benefits of its partnership with RedMoxy – a partnership that’s just beginning.

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